What a 20-Account Pack Brings: Our US Data

We run two groups of US accounts for our own ads. Their numbers are public and update every day. Here is what they show, including the parts that don’t look good.

All figures below come from our live statistics page (groups A and B) as of 3 November 2026, after 27 days of tracking. They describe these accounts only. They are not a promise of what any other account will get.

The two groups

• Group A: 135 accounts for our own online store, on Instagram (61), YouTube (60) and Facebook (14).
• Group B: 120 accounts for x20.online itself, on TikTok (60) and YouTube (60).

In 27 days, group A’s videos collected 267,022 views and group B’s 394,143. In the last 7 days alone, it was 43,509 and 76,839.

Median vs best video

The best single video in group A reached 1,219 views; in group B, 1,090. That sounds nice, but it hides the typical result. The median video got 11 views in group A and 51 in group B.

Look at the median, not the best video. The median is what you can plan on.

By platform, the differences are large:

• TikTok (group B): median 88 views per video.
• Instagram (group A): median 22 views per video.
• Facebook (group A): median 12 views per video.
• YouTube Shorts (both groups): median 3 to 4 views per video.

So on these accounts, most of the reach comes from TikTok and Instagram. YouTube Shorts has been weak so far. We show it anyway, because hiding weak platforms would make the page useless.

What that means for a 20-account pack

If we take the last 7 days of both groups and scale them to 20 accounts and 30 days, we get about 40,000 views a month. At $198 per month for a pack of 20 accounts, that is about $5 per 1,000 views.

Treat that as an estimate, not a promise. The mix of platforms in these groups is not the same as a standard pack (6 TikTok, 6 Instagram, 6 YouTube and 2 Facebook). Results vary by niche, by the videos themselves and from week to week. You can compare it with ad prices on our x20.online vs paid ads page.

Why we publish these numbers

Short-video marketing is full of screenshots of one lucky video. We would rather show every account in a group, the median next to the best video, and the weak platforms next to the strong ones. The live page shows the same figures every day, so you can check them yourself.

Frequently Asked Questions

How many views does a 20-account pack get?

On the US accounts we run for our own brand, the last 7 days scale to about 40,000 views a month for 20 accounts. That is an estimate from our own groups, not a promise; results vary by niche, videos and month. Live numbers are at app.x20.online/live.

Why is the median so much lower than the best video?

Most short videos get modest views and a few do much better. The best video shows what is possible; the median shows what is typical. Planning on the median avoids disappointment and makes it easier to judge whether a change actually helped.

Why is YouTube Shorts so weak on these accounts?

We don’t know for sure yet. After 27 days, the YouTube accounts in both groups show a median of 3 to 4 views per video. We keep posting and publish the numbers as they are, so you can watch whether it changes.

If you’d like your own videos posted the same way, with the same stats for every account, see how x20.online works and our pricing. More on our blog.